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Set-Up A PPC Campaign Targeting South Korea

Set-Up A PPC Campaign Targeting South Korea

Campaign Set-up - Bought Media


Pay-per-click (PPC) advertising on Naver is an effective way of quickly getting your products and services visible to internet users in South Korea. Our experienced South Korean PPC team will set up a PPC campaign for your company on Naver. They will manage all aspects of creating the campaign, from setting up your PPC account, conducing keyword research, creating the ad texts and checking your landing pages’ relevance.

South Korea is the 3rd largest economy in Asia, behind only China and Japan and it is expected to continue to grow over the coming years. It is one of the best connected countries globally, with almost 100% wireless broadband penetration and with 82.5% of the population online, South Korea has a highly engaged and active web audience.

The country is very active in terms of ecommerce, with the average South Korean internet user spending half an hour every day doing online shopping. South Korea represents a great target for businesses attractive to South Korea consumers or business people.

Pay-per-click (PPC) is an effective way to reach a South Korean audience, provided you have the support of an experienced South Korean team. Naver is the dominant search engine in South Korea, with 70% of the market share.

Our experienced South Korean PPC team will set up a PPC campaign for your company. They will conduct keyword research to identify commercially attractive terms which can deliver ROI to your South Korean campaign. Once the keywords have been created and agreed with your team, they will create compelling ad texts which will appear in Naver’s search listings in South Korea, driving clicks to your target webpages. The landing pages taking part in the campaign will be checked to ensure their relevancy to the keywords and ad texts to ensure good quality scores, and to make sure the campaign speaks clearly and appropriately to potential South Korean customers.

  • When launching a new online marketing campaign in South Korea
  • When your existing campaign ads are performing poorly
  • When your competitors are outperforming you in the South Korean market
  • When you need to refresh your campaign to gain more traction

Webcertain Media is the division of Webcertain Group which delivers international search and social media services to clients around the world. Operating in 44 languages, the media team has deep experience of handing regional search engines and social networks as well as Google and Facebook. Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world's major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe's search engines better than the Webcertain multilingual teams.

Benefits Of Working With Webcertain

  • Specialises in international multilingual projects
  • No minimum contract period
  • No minimum order value
  • Quick turnround proposals
  • Transparency and online portal management
  • International specialist since 1997


“ The Webcertain team has helped us increase our presence in South Korea, through their knowledge and expertise of working with Naver. They have been an absolute pleasure to work with, and we highly value their constant support, as well as their transparency. ”

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