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Webcertain Analytics

Global Central Analytics

Review & Reporting - Strategic Development

 

Webcertain Analytics allows you to bring multiple data sources together and provides key insights that help you to measure valuable metrics and increase the efficiency of your marketing efforts. We will set up Webcertain Analytics for you, setting up the data integration and ensuring that the data is being retrieved from the required tools. You will receive logins to Webcertain Analytics and access to all available reports. The growing list of data sources include: Google AdWords, Bing Ads, Yandex Direct, Baidu, Naver, Twitter, Facebook, Google Webmaster Tools, Google Analytics, Yandex Metrica, SiteCatalyst

Webcertain Analytics allows you to bring together multiple data sources into one view and provides key insights that help you measure valuable metrics and increase the efficiency of your marketing efforts. It helps in informing your future instructions to us to further refine your campaign to achieve desired results.

Webcertain Analytics allows you to perform a multi-source data analysis with the purpose of being able to more quickly identify the root causes behind improvements or deterioration of your organic and paid campaigns.

We will set up Webcertain Analytics for you, setting up the data integration and ensuring that the data is being retrieved from the required tools. You will receive the log in details and from there you will be able to view and export reports in an Excel format.

  • When you have a multilingual website and /or are running very large marketing campaigns.
  • When you want a full understanding of your marketing efforts and the results they are driving.
  • When you want to perform multi-source data analysis (i.e. import and analyse multiple sources of data in one place).
  • When you want to quickly identify the root causes behind improvements or deterioration of your organic and paid campaigns.

The process begins by completing a briefing questionnaire to clarify your objectives. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks.

We will need access to your Google Webmaster Tools account and AdWords account as well as access to any other tools from which the data is to be retrieved.

Our team will set up the data integration and ensure that the data is being retrieved from the required tools.

Your account manager will then send you your login details to Webcertain Analytics in an email format. You will then be able to log in and download reports as and when required.

The reports include a variety of detailed data about your organic performance as well as paid search campaigns. This includes:

  • Overall PPC Stats (per country / region) available on Global Level View, Campaign View, AdGroup View, Landing Page View, Keywords View, Ads View, Device View
  • Conversion Reports
  • Organic Visibility Report
  • Keyword Visibility Report
  • Keyword Analyzer Report

 

 

Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world's major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe's search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits Of Working With Webcertain

  • Specialises in international multilingual projects
  • No minimum contract period
  • No minimum order value
  • Quick turnround proposals
  • Transparency and online portal management
  • International specialist since 1997

Xerox Corporation

“ Webcertain's local search engine practices and methods in each territory provide valuable insight into how certain cultures work and what works best in those markets. ”

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